Pages having SEO Penalty tag
Search engines has penalty and filter mechanism to lessen the ranking value of the website. The is because they are necessary for them.
By knowing that, you can get along with SEO penalty and filter.
What is SEO penalty and filter
SEO penalty and filter is same in the meaning that the web page is evaluated as lower value than actually it is.
But the purpose of the low evaluation is different.
The SEO penalty occurs when you do following things.
When you planning a new website, you have to estimate the difficulty of SEO for the theme. In addition to that, you have to consider how to do effective SEO.
Research competitor's status and effective method in SEO
When you start a new website, what you want most is how much value the website is required to get traffic from search engines.
The website's value is calculated by following factors.
- Quantity of contents
- Quantity of back links
How many pages you have to write, and how many links are required, are the most interested topics for new website planners. If the keywords and theme are too difficult in ranking on the second pages, you have to consider another way.
But in most of cases, you do not have to do that. Because variety of long tail keywords are huge, and by writing detailed topics, you can get traffic from them.
When you can not get 100 sessions/day even if you create pages with useful contents, and the number of pages are more than 100, you'll suspect SEO penalty.
But you have to consider following facts if you can not find obvious penalty.
If your website's age is less than 3 months
If your website is very young, and it does not spend 3 month, it is normal case.
The new websites are not ranked in frequently queried keywords until 3 to 4 months are not passed. That is because the domain and your website is not appreciated by search engines.
In this period, there are nothing you can do by getting traffic from SEO. It is period of preparation for after 3 to 4 months later.
Sometimes the ranking on Google get down even if you do white hat SEO. Sandbox effect occurs when you add contents or acquire new links.
It looks like getting penalty, but it is not that. You do not have to respond that, just waiting for reindex.
When the ranking getting down
When the google re-evaluate the website, the ranking get down dramatically. On most of cased, the theme of the entire content is relevant to that.
On following situation, the entire theme are change, or added. Then re-analysing the website may be done.
New category and pages with new theme added
When you writing the blog articles, sometimes you'll extend the categories of the website in order to add new themes.
There are some things you must not do in SEO. If you do not keep the rules, the website do not rank up as if you got penalty.
Do not make useless pages for search engine users
Search engines do not like useless and redundant contents. You should not write useless articles in order to only make big contents volume.
The search engines know user's demands, and they do not appreciate pages which is not suitable for responding them.
But do not be afraid of duplicated contents and article theme too much. That is because the search engines do not like useless contents. Even if the content seems redundant by technical view, often the content is useful for the readers.
Latest search engines and one of old fashion
On such cases, search engines appreciate the contents.
Search engines are fighting with SEO spam every day. There are a lot of people who is going to rank up their webites without making good contents.
Why penalty is necessary for search engines
That is because writing excellent contents is difficult, and there are a few people who can do it. But they have to collect many accesses from search engine in order to succeed in their business.
Eligible contents for search engine result are fewer than the demand. In order to write such a contents, the writer have to satisfy following things.
- Affluent experience about the knowledge
- Comprehensive writing skill
- Skill to organize properly
Search engine users use them to find out what they want to know, but if there are no contents contains the very thing they want to know, they will change other search engine.
What is the penalty
The penalty has two types, algorithm penalty and manual penalty, generally. And there are two types of penalties.
Natural links are signal of human appreciation of the contents. Therefore, you have to build mechanism to acquire the links. And the number and quality is result of .content marketing
White Hat SEO and inbound links
White Hat SEO is not Search Engine Optimization without building links. It is impossible to get hundreds of links from the first time, like inbound links set by SEO companies.
The natural links have high value, therefore hundreds of links are not necessary. Spam links has little or minus value, therefore other websites can not acquire such huge number of links.
The natural links for external domains never be created without reason. The internal links are also so. But the external links needs more significant reason for their existence.
Links satisfy visitor's demand like internal links
Appreciated inbound links are almost same with . Only links have possibility to be clicked by the visitor has value.high quality internal links
There are two types of links. Internal links are important to maximize the content's value. External links are signal that the content is appreciated by humans.
The first thing you have to consider is internal links. They are closed to content marketing very much.
Internal links are very important in content based SEO. That is because in order to evaluate entire website's value.search engines evaluates quality of links
Quality and kinds of internal link
An internal link has following facts.
- Source page where the link is.
- Linking target page
- Anchor text
- Position of the link in the source page
After crawler fetch the content of pages, it detects internal link and classify those links.