Pages having Facebook tag
Small business owners uses internet advertisement, in addition to content based SEO. If you have copywriting skill, you can use ad effectively. this page mentions how to use them.
What you have to do before using advertisement
In order to use advertisement, you have to prepare the plan landing pages, and contents.
As the search engine marketing is to catch target customers by the contents, internet advertisement marketing is also up to the content you make.
Consider the target customers and the timing
At first, you have to do is to consider the target of your product or service. This is the first and most important thing.
Without considering customer's psychology, we can not write excellent sales copy, because there are no excellent contents for everyone.
Generally, the landing page is special page for advertisement. But all of the pages in the website has chance to be visited directly from search result.
All pages are the landing page
Thinking about landing page is also effective in content based SEO, because the most effective SEO is .writing useful single page
Content SEO begin with that, if each pages are not strong, how many links you added to the website, it does not rank up.
Effective landing page
The effective landing page is same with useful page in SEO. When you promote a page with advertise, you can recognize the chance to be visited and you can set targets for advertising. Therefore you can think who comes this page, and what is interesting for them.
The facebook is one of the biggest social media, and it has powerful advertisement platform. By using it, we can generate traffic to check the response.
Platform for paid promotion
The facebook is basically social network for paid advertisement. There are hash tag like twitter, but it is not opened like it.
The twitter contrive to arrange tweets with the Top tweets and All tweet, but facebook do not have such functions. Therefore when you use facebook, you have to budget for promotion.
Promote by low cost
The facebook's user is currently greatest in the world. Therefore you can advertise almost every thing by cheap price. And we can promote it from very small budget.
Actually I sometimes try it for $5.00 - $10.00.
The social media is good tool for promote your website. The search engine cannot understand which content is eligible to show, without human response.
For example, Click Through Rate of the search result, natural link's popularity is one of them.
Do initial website's rank up
In order to access up, back link is necessary. But currently, search engines do not appreciate artificial seo oriented links.
Therefore we have to create mechanism to get back links or social signals which has same meaning with them.
The links from Social media are marked "nofollow" on most of cases. Technically, they not effective links.
In order to do White Hat SEO, making opportunities to acquire natural links is important. Excellent contents has opportunities to get them, but you have to build the mechanism in the website.
Who links to your website
A person read your content and appreciated high, but the person do not have websites to set links, you can not acquire external links. Therefore you have to know who can set links.
Social Media users
Most of internet users have . Comparing with natural links from standard websites, the links from social media is not appreciated so high, but it is easier to acquire links from these sites. Therefore it is the first step to get effective natural links.social media account
The social media is used as a tool for the person, and who are connected to the person can watch the activity in order to get a new information. This is general usage of that.
Most of people are content watcher, but there are people who want to spread their own information.